This particular token standard has been designed individually by a developer in a bid to resolve the issues currently faced with ERC-20 standard. It makes possible to avoid the accidentally lost tokens inside the contracts which are not meant to work with the assigned tokens transfers, which are already .Although, these accidental rare, will most probably cease to happen with ENS in the future. Another merit is the less consumption of gas in ERC-223 as compared to ERC-20.
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